If the marketing strategy is to be created and carried out correctly, enterprises must understand how marketing communications work. Marketing communications employ electronic and non-electronic...

Chatbots can be utilized for internally-facing, business operations and workflows, or externally-facing business operations, including HR bots, and the automation of administrative tasks that helps...

Chatbots,have become a core technology for more efficient business interactions by reducing overhead and allowing customers to efficiently and quickly have their issues/questions resolved by bot...

The development of chatbot software requires an understanding of software engineering and of AI programming, along with the use of data sets in order to train the AI system. Additionally, designing a...

Chatbots allow end-users to interact with a system using a simple interface, without the need for complicated computer syntax. Interactions can include asking a bot for the nearest restaurant, asking...

Conversion rate optimization (also called CRO) is a massive subject in the field of digital marketing. That's why it's so challenging to speak about CRO in a practical, relevant way, since the...

To fully demystify and understand what Chatbots are  and how they work, one must understand Artificial Intelligence, Machine Learning/Deep Learning,and NLP/CI,along with hybrid interface systems...

Chatbots have a myriad of potential uses, and can also enhance internal workflows, assisting personnel to be more productive, which can help to reduce costs and overhead in a company. While...

One of the areas that requires a thoughtful approach is your company website. Just like your marketing strategy in general, your website should include content that is mapped to the buyer's journey....

Since the major aim of a chatbot is to automate business tasks, a simple chatbot could be effectively developed and deployed for a few hundred dollars (e.g. $600), while a more complex...